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Original Comment My husband considered joining your gym because it was close and I had to insist that he choose another gym. Why? Because your commercials are offensive and are the epitome of irony. You market your franchise as a judgment free zone and then judge others who train differently than the style that you promote. Showing muscular males as being stupid? Showing female body builders as being unattractive and unfeminine? <br /> <br /> When your company uses the tag line &quot;your gym, not theirs&quot; who exactly are you marketing your services to? The commercials plainly show who you mean by &quot;theirs&quot;; However you don't show who you are targeting when you say &quot;your&quot; gym? I would guess that is because Planet Fitness ingeniously targets the group of people that want to say they belong to a gym without actually doing the work needed to get fit. <br /> <br /> Pizza nights? Cupcake parties? Really? Why not install self -serve ice cream Sundae bars too? Not allowing sounds of exertion? Why not just limit the weights to 10 pounds or program the treadmills to only go 3 miles an hour? A rule that states &quot;don't be smelly&quot;? Do you allow sweating? <br /> <br /> The saying &quot;If you still look cute at the end of your workout, you're not working out hard enough&quot; has a lot of truth to it. I pay more than $10 a month and I have to drive a little further, but I am proud to be a member of a gym that actually promotes fitness.

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